Gift cards can help introduce new customers to your experiences, encourage repeat visits, and bring in revenue before a guest arrives. But when businesses sell gift cards across many different channels, it can become confusing to manage it all.
The new FareHarbor + Factor4 integration brings your Factor4 gift card program into the FareHarbor booking flow. Guests can purchase and redeem gift cards online, while your team keeps the program connected across more of the business.
What is Factor4?
Factor4 is a gift card and loyalty platform that helps businesses manage gift cards across online, in-person, retail, and lodging channels. It is the source of truth for gift card balances, liability, transaction history, and reporting.
The FareHarbor + Factor4 integration supports
- Selling Factor4 gift cards through FareHarbor
- Redeeming Factor4 gift cards during online checkout
- Real-time gift card balance validation
- Gift card management and reporting through Factor4
- Gift card use across booking, retail, lodging, and in-person sales
Why use the FareHarbor + Factor4 integration?
Make it simple to redeem gift cards
A guest may receive a gift card at a hotel, purchase one in a shop, or choose one as a gift online. The FareHarbor + Factor4 integration helps you support those customer journeys with one connected gift card program.
At checkout, FareHarbor checks the available balance with Factor4 in real time, so guests can see whether their card can be applied to their booking.
Spend less time on manual gift card tasks
When gift card information is spread across systems, staff may need to check balances, confirm redemptions, or answer questions before a guest can complete their booking.
With the integration, gift card balances are validated automatically during checkout. That gives your team less to manage manually while Factor4 continues to handle the program’s balance tracking and reporting.
Create more ways to sell your experiences
Gift cards can introduce new customers to your experiences, encourage past guests to return, and give customers a simple way to share your business with others.
By making Factor4 gift cards available through FareHarbor, you can sell gift cards through your online booking flow. This helps turn a future visit into a confirmed booking when the guest is ready.
Ready for every kind of visit
Whether customers are planning ahead, choosing a gift, or returning for another experience, gift cards can help keep your business top of mind. The FareHarbor + Factor4 integration gives you a more flexible way to support those moments across the places you sell, without adding another system for your team to manage.
To learn more about the features FareHarbor can offer, schedule your free demo today.
