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Impress Your Guests and Create Memorable Experiences [7 Tips]

Few things are more rewarding to a business owner than opening your computer and seeing a great 5-star review for your tour or activity business. To keep the praise coming, focus on creating an amazing guest experience that goes beyond the day of the tour. From clear communication before the tour or activity to the […]

Productivity tips for tour operators and guides

Whether you’re launching a new tour or just trying to keep your inbox from overflowing, these tips will help you stay focused and productive in work and life. This checklist is packed with easy, impactful strategies you can use anytime your to-do list starts to feel overwhelming. Energy-boosting habits for tour operators Before you can […]

5 Tips to Help You Deal with Challenging Customers on Tour

Hospitality is central to our industry, and that means we always have to be prepared to deal with any challenges that arise with customers. Most customers will be excited to partake in your tour or activity, but it’s inevitable that difficult situations will come up every now and then. This could include: Late guests Children […]

Seven Reasons Why Travelers Prefer to Book Online

So much of our lives takes place online, from remote work to connecting with friends through social media. The same is true for travel planning, both before and during a trip. While human interaction is a huge part of our industry, when it comes to booking, customers simply prefer booking outline. Why? Here are 7 […]

Key Traveler Demographic: Marketing to Baby Boomers & Senior Travelers

It goes without saying that generational differences are reflected in everything from fashion and food choices to financial and family planning — and it is no different when it come to how generational groups choose to travel. If internet memes and TikTok feuds are any indication, the lines between generations are more solidly drawn than […]

Email Marketing Basics for Tour Operators

Email marketing is one of the most efficient ways to reach your customers and contacts without sacrificing your time or budget. This is a year-round tactic that you can use to engage previous customers, encourage repeat purchases, and keep your business at the top of their minds — and inboxes!. Email marketing is so successful […]

Improve Your Email Open Rate With Catchy Subject Lines

You’ve put considerable time and effort into crafting your latest outreach email, and now you want to make sure that people actually open it. You need an enticing email subject line to hook your audience and get them to click on that email! Writing catchy subject lines takes your email marketing to the next level […]

Come One, Come All: Why & How to Make Your Tours More Accessible

One of tourism’s core tenets is creating opportunities for all people to experience different places and cultures. To further this cause and progress our industry and our own businesses, it’s crucial to accommodate tourists with different needs and to make our tours and activities more accessible. By taking the time to fully consider the diverse […]

6 Tips to Write & Design a Winning FAQ Page

One of the top benefits of writing detailed tour/activity descriptions is that it reduces the number of people calling with questions about the experience, freeing up more time for you to manage other aspects of your business. But if you’re really hoping to save time and preempt customer concerns, you should write a detailed FAQ […]

Building a Sustainable Travel Industry: FareHarbor Achieves Carbon Neutral Status

From bioluminescence kayak tours in Puerto Rico to hot air balloon rides above the Cascade Mountains, scuba diving the Great Barrier Reef to hiking the Italian Alps, the awe-inspiring experiences that many tour, activity, and attraction operators share with the world are at risk. As humanity collectively emits over 50 billion metric tons of greenhouse […]

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