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Choosing The Right Email Marketing Campaign To Promote Your Tour Business

There are so many ways to use email campaigns to achieve your marketing goals — whether you’re looking to promote brand awareness, increase conversions, or grow your revenue — that it can be difficult to know where to start. There are three main categories of email — marketing, lifecycle, and transactional — and a variety […]

Tips for Running a Successful Social Media Campaign

Social media is a necessity for any modern tour business, and there are many ways to leverage this tool to increase online bookings. Not only does it increase your brand awareness, but it can also become a powerful ally in achieving specific company goals. Let’s take a look at what goes into planning social media […]

Everything You Need to Know About the Florida Boating Safety Act (SB 606)

If you run a Florida boat rental business, we want to make sure you’re aware of the Florida Boating Safety Act of 2022 (SB 606). This law requires you to obtain a no-cost permit through the Florida Fish and Wildlife Conservation Commission in an effort to improve safe rental and use of maritime vessels. If […]

6 sources of web traffic for tour and activity sites

Putting together a beautiful website is no simple task. However, getting the right visitors to come to your site (and book) is a whole other undertaking. You already know how important it is to have website traffic that converts into a reservation. But, you may not be familiar with the pros and cons of the […]

6 ways to captivate customers during a tour or activity

Use these tips to keep your guests engaged and gain more positive reviews.

Drive Repeat Customers to Your Rental Company [4 Strategies]

Rental companies are prime candidates for getting repeat customers. Client satisfaction is essential for every operator’s success, but why is repeat business so important? Returning customers are 50% more likely to purchase from you than a new customer (EZO). We like those odds! Getting repeat customers can be easy for rental companies, just due to […]

How to optimize your Google Business profile for more tour bookings

Learn how to boost tour bookings, rank higher in local search, and convert travelers right from Google results.

Marketing tours to your local communities

When tourism trends dip — whether in the off months, during slower travel periods, or unexpected downturns — tapping into your local market can keep your tour business running strong. Building a loyal local customer base isn’t just a bonus; it’s a key part of long-term growth. The good news? Many of the tools you […]

4 points to include in every follow-up email

You spend a lot of time designing an experience that customers will remember. But the experience doesn’t end when the tour does. What happens next plays a big role in whether that one-time booking turns into a review, a referral, or a returning customer. This is where follow-up emails after the experience come in. When […]

Discover how one FareHarbor client made over $250,000 in six days

Get the inside scoop on how Triton Charters generated $250,000 in bookings.

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